30 Apr Cliniceval Solutions, LLC announces addition of Tanya Bradford, PhD as Vice President, Market Strategy
(Cincinnati, OH, USA – April 30, 2019) – Cliniceval Solutions, LLC is pleased to announce the addition of Tanya Bradford, PhD as Vice President, Market Strategy.
Dr. Bradford brings more than 20 years of experience in marketing and communications in the global healthcare industry. She earned a PhD in Synthetic Organic Chemistry from the prestigious Research School of Chemistry at Australian National University and has held various scientific and pharmaceutical industry positions of increasing responsibility. In her role as Product Manager at Baxter Healthcare (Australia and New Zealand) she led a number of projects for key markets including the USA, Canada, UK, and the Asia Pacific region in anesthesia and critical care. Dr. Bradford’s role at Cliniceval Solutions will include the support of both academic and industry-based healthcare company market research efforts. Her focus will include global expansion of strategic marketing initiatives, market research projects, educational program development, and commercial and academic grant application strategy.
“We are fortunate to have Dr. Bradford join our organization as we expand our market research capabilities and client support service offerings,” said Jim Westerkamp, President. “Tanya will provide valuable support to our partners as they navigate all stages of the clinical development and commercial pathways. She has a keen ability to transform research and clinical evidence into a competitive market advantage and brings a comprehensive understanding of the international marketing healthcare landscape. Our partners will benefit greatly through Tanya’s addition to our team. Her skills and experiences are an ideal complement to those of our other leadership team members, and we look forward to her contributions to both the organization and our partners.”
Dr. Bradford joins a leadership team which currently consists of Jim Westerkamp, William Irish, PhD, MSc (Chief Scientific Advisor), Ira Davis, MD, MS (Chief Medical Advisor), Peter Mallow, PhD (Health Economics Advisor), and Kenneth Canter (Clinical Development Advisor).
“I am excited to join the Cliniceval Solutions team as we expand our service offerings to include market research and marketing strategy to support our client base,” said Dr. Bradford. “Cliniceval Solutions is a clinically-focused organization which has successfully supported Sponsors and Contract Research Organizations with clinical trial feasibility and research site selection. I look forward to the opportunity to contribute my clinical and marketing expertise to the team and our partners”.